Most offices have one or more copy machines, and they are often used on a daily basis. A high quality commercial copy machine is an investment, so it makes sense for a company to want their copy machines to last. While all copy machines will eventually fail and need to be replaced, there are some easy things that can be done to help extend the lifespan of a copy machine in a busy office.…
Read More »Labels perform an important role in your business. They function as part of your advertising and marketing. They also serve the practical purpose of sealing shut packages and letters that you send to vendors and customers. To get ones that serve every purpose for which you need them, you can invest in custom label printing. Here are some advantages that come with choosing custom label printing services. Better Quality Ink…
Read More »For any business, the goal is generally to drive more customers into the door, and ultimately, to boost sales. However, sometimes, a great product or service is not always enough to be successful in this endeavor. You need to do more by way of an incentive. An IRC, or an instant redeemable coupon, is an excellent way to go about this process; learn why. Traffic Incentive Location, budget concerns, and plenty of other factors can commonly keep a customer away.…
Read More »Many businesses choose to buy wide-format printers, and they often make this decision for various reasons. Some printing companies use wide-format printers to fulfill customer orders for large banners and other items. Some companies prefer to handle their own printing in-house and choose to purchase one or more wide-format printers so that they can avoid having to use the services of a printing company. You may know that you want to buy a wide-format printer for your business, but you might not really know much about this process.…
Read More »If you are new to office management, it’s important that you learn about all of the finer details of things that you will need to keep up with. For example, you will need to keep up with the basics of stocking supplies, which can be challenging. One of the things that many new office managers struggle with is the demands of toner management. Especially in a busy office, this can be difficult.…
Read More »Designing an effective and engaging brochure is about more than just throwing the information together: designing an effective brochure is an art form. Here are a few tips you can use to design the most effective brochure. #1 Know Your Printing Budget First, before getting deep into the design process, you need to make sure you understand your printing budget. Your printing budget is important because it impacts the design elements.…
Read More »What makes an eye-catching flyer that people will be likely to read? Well, that all depends upon an individual’s personal preference, but there is one thing for certain. Flyers with print broken down into short paragraphs that are easy to scan, distinct colors and lettering, real photographs, and unique drawings will override a flyer that contains large blocks of text that are printed on plain paper. What Is Your Overall Message?…
Read More »Who doesn’t know the joy of picking up your favorite box of cookies and finding a 55 cent coupon stuck to the front of it? In the printing industry, those are called folded IRCs or Instant Redeemable Coupons. Both consumers and companies love them, and here’s why: instant savings. So You’ll Buy More Cookies IRCs are meant to draw you to a product that producers want to sell. Marketing teams work with sales teams to come up with ways to sell consumers more cookies.…
Read More »An impressive booth built by a creative hand draws attention. A large booth may capture eyes, but does it genuinely reveal what a company promotes? If not, people pass by and continue on their way. With so many booths competing for people’s attention, the responsibility for making the display box stand out falls on the shoulders of a well-crafted display sign. With the right combination of artistry and information, a display sign may stop people and get them inquiring.…
Read More »The product label is often a consumer’s first impression of a product. As a result, you need to make sure these impressions go well for your customer base by designing high-quality printing labels. This won’t be a challenge thanks to these tips. 1. Only Include Relevant Information Since you don’t have unlimited space on a product label and you’ll pay more for extra lettering, you need to be strategic with what goes on it.…
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