Who Doesn't Love Foldable Ircs?

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Who doesn’t know the joy of picking up your favorite box of cookies and finding a 55 cent coupon stuck to the front of it? In the printing industry, those are called folded IRCs or Instant Redeemable Coupons. Both consumers and companies love them, and here’s why: instant savings. So You’ll Buy More Cookies IRCs are meant to draw you to a product that producers want to sell. Marketing teams work with sales teams to come up with ways to sell consumers more cookies.…

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Creative Signage Draws Attention To A Trade Show Booth

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An impressive booth built by a creative hand draws attention. A large booth may capture eyes, but does it genuinely reveal what a company promotes? If not, people pass by and continue on their way. With so many booths competing for people’s attention, the responsibility for making the display box stand out falls on the shoulders of a well-crafted display sign. With the right combination of artistry and information, a display sign may stop people and get them inquiring.…

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3 Important Tips When Creating High-Quality Product Labels

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The product label is often a consumer’s first impression of a product. As a result, you need to make sure these impressions go well for your customer base by designing high-quality printing labels. This won’t be a challenge thanks to these tips.  1. Only Include Relevant Information Since you don’t have unlimited space on a product label and you’ll pay more for extra lettering, you need to be strategic with what goes on it.…

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