2 Printable Promotions For Your New Business
Working on a new business can be exciting but also overwhelming. Trying to get the word out there about your product or service can feel like a never-ending task. You want to be visible to your target audience, but you also don't want to break the bank in the process.
Print marketing is among the most effective and affordable ways to promote your new business. Here are two printable promotions that will help get your new business off the ground.
Your business card may influence the impression your potential customers will have of your business, so you want to make sure it's a good one.
Think about the design of your card. You want it to be eye-catching and memorable but still professional. So, be sure to include only the most important information, such as your name, title, company name, and contact information. You can also include a short tagline or slogan that accurately reflects your brand.
In addition, be sure to use high-quality paper stock and print your cards at a print shop rather than at home. A DIY approach may be cheaper, but it could end up costing you more in the long run if your cards look unprofessional. You might want to try a print shop that offers high-quality business cards with various unique designs.
Once you're happy with the design of your card, print them off in bulk. You can often get a discount when you print a large quantity at once.
And don't be afraid to hand them out! Give them to friends, family, and strangers. You never know who might need your product or service.
Another printable promotion you can use to promote your new business is a banner. Banners are an excellent way to get noticed, especially if you're exhibiting at a trade show or setting up a booth at an event.
When designing your banner, include your company logo, website, and contact information. You'll also want to make sure your banner is eye-catching and easy to read from a distance. The last thing you want is for potential customers to walk right past your banner without even noticing it.
If you're out of ideas, try visiting a print shop. They can often help you design a banner that accurately reflects your brand. For instance, say you run a pet sitting business. In that case, you might want a banner that features a photo of a cute dog with your company name and website underneath.
You could ask the print shop to add a QR code to your banner. QR codes are black and white squares that you can scan with a smartphone. When scanned, they'll take potential customers to your website or online booking system.
By including a QR code, you're making it as easy as possible for potential customers to find out more about your business.